Freelancing or death? Freelancing please.
One of the huge benefits I have found now I am freelancing is the variety of work and clients, and the ability to walk away. Being able to work on what I want is much more motivating and satisfying...
View ArticleInstagram and Facebook – FB buys mobile users?
Whether it was to stop Google buying it or simply to kickstart it's mobile user base, the purchase of Instagram for $1 billion is an interesting development in the online world. This article from the...
View ArticleWhy I might ignore you…..
Another great article by Seth GodinIs everyone entitled to their opinion?http://sethgodin.typepad.com/seths_blog/2012/04/is-everyone-entitled-to-their-opinion.html The answer – a resounding "no"....
View ArticleNetflix allows unlimited holidays
What a fantastic idea. More companies should do this and see how their productivity rises. Netflix's Unlimited Employee Vacation Policy; Why It Works...
View Article#greenpeace says my iPhone is powered by a lump of coal
And dirty cola at that. I don't think it is. I'm sure I would've noticed. We used to have a coal fire at home and you have to empty the ash and I've not had to do that with my phone yet. On a serious...
View ArticleLow price often means no creativity
It might be that low prices are the final refuge of the marketer who has run out of ideas and is left with nothing but a commodity. How many times have you seen your competitor drop the price or...
View ArticleDo you have a people strategy?
Another great article from Seth Godin. I often have a similar discussion with clients. We need to be on Facebook, We need a twitter strategy, We should be on tumblr etc and replace those names with...
View ArticleWhy digital Free samples are a good thing
People unfamiliar with the digital world often baulk at the idea of giving bits and bytes away for free. They see it in the same way as giving real world stuff away. Big difference though. Most...
View ArticleOverhauling a UI Without Upsetting Current Users
Great article for anyone looking to improve their design and ux of their website. And a key paragraph below – users often only think they know what they want, so don't blindly just give them want they...
View ArticleSEO – the end of free and easy traffic?
Below is a letter I wrote to a couple of clients who have just launched, or were just about to launch new websites in the summer of 2012. I had been planning to help them get traffic to their sites...
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